A digital experience for all fans, from the whisky experts, to the scotch novice.

Discover the journey your Johnnie Walker takes before getting to your whisky cabinet. Learn the processes of distilling, explore Scotland, all while expanding your palate with a selection of varied tastes. Language was stay sophisticated and classy. While not over-doing it with superfluous adjectives, we were able to create a tone that felt at home with whisky fans, yet enticed newbie members to the club.